NY organic giant buys Yorkshire Provender soup firm

New York-based organic and natural products giant Hain Celestial Group said one of its wholly-owned subsidiaries agreed to buy North Yorkshire-based soup company Yorkshire Provender for an undisclosed sum.

Hain Celestial Group, which has a stock market value of roughly $3.5 billion, said Yorkshire Provender had £6 million in net sales in calendar year 2016.

The deal is subject to formal clearance from the UK’s Competition and Markets Authority.

Northallerton-based Yorkshire Provender, founded in 2007, produces premium branded soup and its products are sold in leading retailers, on-the-go food outlets and food service providers.

“We welcome Belinda and Terry Williams, co-founders of Yorkshire Provender, to the Hain Celestial family and look forward to working with the Yorkshire Provender team in leading the next chapter of the brand’s development,” said Hain Celestial CEO Irwin Simon.

“Yorkshire Provender has a premium brand positioning that complements our New Covent Garden Soup Co. and Cully & Sully brands in the United Kingdom.”

James Skidmore, CEO of the Hain Daniels Group, said: “We are excited to work together with the Yorkshire Provender team and leverage our combined infrastructures to drive future growth.

“This transaction expands the depth of our soup offering with Yorkshire Provender’s gluten-free, delicious premium recipes and flavors.”

Hain Celestial said Yorkshire Provender will continue to operate from its North Yorkshire location.

“This is a significant milestone for Yorkshire Provender and we look forward to working with the Hain Daniels team to continue our growth in new and existing customers,” said Belinda Williams.