LBG Media plc, the Manchester-based online publisher of LADbible and other brands appealing to young readers, said its revenue rose 13% to £43.9 million and adjusted EBITDA was 16% higher at £12.2 million in the half-year ended March 31, 2025.

In a trading update, LBG Media CEO Solly Solomou said: “LBG Media had positive momentum in the first half of the year, with a strong revenue, profit and cash performance.

“This reflects our diversified revenue streams and positive progress in the US, the world’s largest advertising market, where we are seeing demand from global blue-chip brands.

“Today, LBG Media is the UK’s fifth largest social and digital business; reaching 70% of the UK’s Gen Z population.

“We continue to expand our global social audiences and our brand is recognised as a leading social entertainment brand for young adults.

“LBG Media’s diversified model, momentum from wins in the US, healthy pipeline and audience engagement support the Board’s confidence of further progress in the second half of the financial year.”