Shares of Manchester-based household and professional cleaning products firm McBride fell as much as 13% after it said in a trading update that “there are signs that private label market share has stabilised at current levels.”

McBride is a leading European manufacturer and supplier of private label and contract manufactured products for the domestic household and professional cleaning/hygiene markets.

In a trading update for the 12 months ended June 30, McBride said: “The Group has continued to build on the significant improvement in financial performance achieved in recent years with the Group anticipating that adjusted operating profit for the full year to June 2025 will be in line with expectations for the twelve months to June 2025.

“Group revenue was 0.7% higher than the prior year period on a constant currency basis. The Group continues to make progress in its strategic markets and geographies, driven by strengthening customer partnerships. Total volumes were up 4.3% relative to the prior year period with private label volumes up 1.4% and contract manufacturing volumes up 48.9%, driven by the full-year impacts of significant new long-term contracts.

“Whilst demand for private label products remains strong, there are signs that private label market share has stabilised at current levels. In light of continuing inflationary pressures, many retailers are seeking value to support their consumer proposition with an increased requirement for cost out actions to support lower market pricing.

“The Group continued its focus on net debt reduction resulting in net debt closing at £105.2m, a £26.3m reduction versus the prior year end (30 June 2024: £131.5m), representing a net debt cover level of 1.2x.

“On 17 January 2025, the Group announced that it intends to reinstate annual dividends in relation to the current financial year. Details will be announced at the same time as the Group’s full-year results on 17 September 2025.”