Card Factory first-half revenue rises to £261m

Wakefield-based greeting card and gift retailer Card Factory said its first-half revenue increased 5.3% to £260.8 million in the six months ended July 31, 2026, “reflecting the contribution from Funky Pigeon following its acquisition in August 2025 and continued growth in wholesale sales.”

Funky Pigeon is an online personalised card and gifting business.

Card Factory said adjusted profit before tax fell 3.8% to £12.7 million “with group profitability broadly flat as improved store profitability was balanced by investment in digital and the international businesses to support future growth.”

Interim dividend rose 7.7% to 1.4p.

Card Factory CEO Darcy Willson-Rymer said: “We made further progress in the first half towards building a broader, more diversified celebrations business.

“Despite continued pressure on the UK consumer, Group revenue increased and profitability remained broadly flat, with improved store profitability and disciplined working capital management delivering strong Free Cash Flow.

“We remain focused on strengthening our store estate and increasing our share of the celebrations market. During the first half, we continued to optimise our stores and space, strengthened our value proposition and rolled out our new party range.

“In addition, the ongoing development of our partnerships and international businesses are broadening our reach and creating further opportunities for growth, and the integration of Funky Pigeon and delivery of the expected synergies remain on track.”

 “We are confident of delivering full-year expectations with strong Golden Quarter plans in place, supported by significant product newness and a further strengthening of our great value offer.”